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Is this pharma's most critical role?
Posted 21 August 2025 AM
In an increasingly gruelling reimbursement market, Market Access is fast evolving into one of the most strategically important functions in pharma, according to experts.
US management consulting firm Russell Reynolds has named the position as a key player in pharma, insisting that it is "no longer a back-office function but a core strategic leadership position" that directly influences pricing, reimbursement, and ultimately, commercial success.
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Posted 21 August 2025 AM
In an increasingly gruelling reimbursement market, Market Access is fast evolving into one of the most strategically important functions in pharma, according to experts.
US management consulting firm Russell Reynolds has named the position as a key player in pharma, insisting that it is "no longer a back-office function but a core strategic leadership position" that directly influences pricing, reimbursement, and ultimately, commercial success.
To see the whole article, please login
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