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Thursday, 09 May 2024
Posted 26 April 2024 PM
It's a question that has long caused frustration among pharma field teams but an in depth survey of Australian specialists and GPs has shed light on why visits with reps have diminished - and finding out the reasons was our top story this week.
Currently, 41 per cent of doctors meet a pharma rep in-person once a week, just 14 per have two meetings a week and 10 per cent, three or more meetings. But a significant 35 per cent said they had no meetings at all.
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