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Tuesday, 26 November 2024
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New MedEd platform launches

Posted 22 November 2024 AM

Healthcare communications company Orchard has partnered with the publisher of AusDoc to launch a new medical education content platform, allowing brands to connect with a clinician community of 60,000-plus prescribers with 30,000 unique member doctor visitors each month.

The platform titled MedEd+ offers personalised content recommendations tailored to individual needs, as well as audience-driven data insights to continually measure and improve the educational experience and allow for retargeting to reinforce learnings.

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