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Thursday, 25 April 2024
Posted 20 June 2022 AM
Pharma companies have long recognised the need to become more patient-centric, and long been criticised for failing at that despite their efforts.
But Medical Affairs can solve the problem according to a consensus vision of global senior medical affairs leaders released by the Medical Affairs Professional Society (MAPS). They say solving the conundrum will be vital for the industry to adapt to a changing society.
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