Pharma, a digital nuisance or not?

Posted 5 June 2025 AM

According to Australian doctors, pharma "inbox overload" is a real issue, with a new survey revealing half of HCPs in certain specialties complain they receive too many industry emails.

So What? Research asked more than 400 doctors across multiple specialties and general practice about the frequency of seeing pharma product reps in person and receiving pharma emails.

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