Thursday, 9 December 2021

Australia's most trusted
source of pharma news

Thursday, 09 December 2021

Sanofi's new YouTube campaign

Posted 13 October 2021 AM

Sanofi has moved to engage patients with haemophilia through a series of videos hosted on their YouTube channel, timed to coincide with Bleeding Disorders Awareness Week.

The series, It's Possible, is hosted by Tim Demos, 28, who was diagnosed with severe haemophilia A at nine months old. The first interview is with his mother, discussing the challenges they both faced as he grew up with the disorder.

To see the whole article, please login

Email this article to a friend

Print this article

Copyright Notice

Please click the button to indicate that the printout of this article is for your personal use only and not for any type of redistribution.

Redistribution of the whole or part of Pharma in Focus by any means is a breach of copyright law.

Welcome to Pharma in Focus

Please log in to read.


Our old access system is being retired.

Please create a password and click 'Log in' for ongoing access.


Please choose a password to secure your access to Pharma in Focus (minimum 8 characters).


You're here because you requested to reset your password.

Please choose a new password (minimum 8 characters).

To search the News Archive you need to be logged in.


You can choose not to do this now but after November 30, a password will be required.

To learn more about the new-look Pharma in Focus click here.